How much does your status tell about you? And why should it be important to have any status details?
Started to ask myself recently, after observing that even yahoo messenger - in my opinion, one of the most conservative communication platform - introduced the "status" opportunity.
Finding the right and creative recommendations about yourself it is not easy. Some of us simply are unable to write fluently or to have new and astonishing ideas at every moment. Some of us don't travel, don't go to movies or theater and don't fall in love each day. Others simply don't find a reason to share their daily schedule step-by-step with the others. So, for them, the status update issue - obsessively present in Facebook under the question :"What's in your mind?" - for me, at last once, the temptation was to simply answer this, considering it is not the smarties suggestion to improve your personal creativity; maybe, for example, my mind is blank, but still alive etc. - is non-sense.
For commercial purposes, the advantages are quite interesting, because you could keep away a broad area of consumers - real or potential - with news, updates about new ideas and permanent repositioning under various angles. At least in one point, a lesson to be learned for the personal communications: branding yourself is just putting into light what do you consider are the strong point and what is defining you better. Should we all became experts in personal branding? Not automatically, but the mechanism according to which we are organizing our communications are most likely to have more to do with this. Or, at least, to offer as broader opportunities to better know ourselves. And, of course, to better make choices in terms of friends or people part of our direct community. For better sharing common thoughts, concerns and joys. In fact, these new communication tools are not so neutral, depersonalizing as we thought first.
Started to ask myself recently, after observing that even yahoo messenger - in my opinion, one of the most conservative communication platform - introduced the "status" opportunity.
Finding the right and creative recommendations about yourself it is not easy. Some of us simply are unable to write fluently or to have new and astonishing ideas at every moment. Some of us don't travel, don't go to movies or theater and don't fall in love each day. Others simply don't find a reason to share their daily schedule step-by-step with the others. So, for them, the status update issue - obsessively present in Facebook under the question :"What's in your mind?" - for me, at last once, the temptation was to simply answer this, considering it is not the smarties suggestion to improve your personal creativity; maybe, for example, my mind is blank, but still alive etc. - is non-sense.
For commercial purposes, the advantages are quite interesting, because you could keep away a broad area of consumers - real or potential - with news, updates about new ideas and permanent repositioning under various angles. At least in one point, a lesson to be learned for the personal communications: branding yourself is just putting into light what do you consider are the strong point and what is defining you better. Should we all became experts in personal branding? Not automatically, but the mechanism according to which we are organizing our communications are most likely to have more to do with this. Or, at least, to offer as broader opportunities to better know ourselves. And, of course, to better make choices in terms of friends or people part of our direct community. For better sharing common thoughts, concerns and joys. In fact, these new communication tools are not so neutral, depersonalizing as we thought first.
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