When I first joined Twitter, maybe 2 years ago, I used it mostly to satisfy my curiosity of a social media consultant in the making, without having any other secret plan than to change ideas and get the best news in real time. For a good time, this limited objective worked perfectly and the first work-related thing I was doing in the morning for weeks was to check my Twitter account and read the latest news. From time to time, I was also a news setter being among the first who launched on air some freshly pressed information. Even though I was not necessarily following a strategy, I got credibility and serious connections that brought me near an impressive threshold of 1,000 followers in 12 months.
Besides the conversations on general and generous topics and the choice of the right hashtag and some consistent #FFs, there were not too many
However, after a while I got bored and realized that I have other priorities in life than to check my Twitter. I restricted the access and mostly abandoned it. Now I enter every 3-4 month to check if someone interesting sent me any message. Meanwhile, I decided to be more focused on a specific strategy and opened a business Twitter account. My aim is to connect with specialists and trend setters in my domain, to share my own opinions and thus, to get a good traffic for my blogs as well as to provide reliable content.
Since I've been the last time on Twitter things changed considerably and it is not very easy to win supporters/followers unless you do something (hard, very hard) to deserve them. As I remarked on another occasion in a recent post, I feel that I really deserve every single follower as behind the entry of any new member into my virtual community it is a lot of serious consistent work. Believe me, it is not that easy to expand your audience, but compared with the 'old good times' I feel that the growth is more consistent and thus is worth the effort.
One of the most serious ways to be considered when looking to connect with the right people on Twitter are the Twitter chats. In most cases, there are weekly's fix whose date is known days in advance. The day of the chat, one may spot at least twice announcement of the event, or even some hourly countdowns that help those interested to gather online for a more than casual discussion. It may last 30 minutes or one hour with regular questions aired every 10 minutes. Each chat has a predetermined topic that has to deal either with the latest trends of the industry or with the people sharing the same interests with you. There it is your weekly or daily - if you have enough time - to share your practises and to convince the other participants at the discussion that you really have something to say.
As in many other cases, this is only one of the many tools one should use for increasing its online audience. Do not expect dozen of new followers after every chat. You better focus on getting the best content and writing nearly to perfection. This should be the main focus of any blogger, regardless of his or her domain.
As in many other cases, this is only one of the many tools one should use for increasing its online audience. Do not expect dozen of new followers after every chat. You better focus on getting the best content and writing nearly to perfection. This should be the main focus of any blogger, regardless of his or her domain.
